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The Model or the Message?

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pani

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Oct 14, 2005
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While watching Last Holiday again late at night, this awesome commercial came on featuring a gorgeous BBW dancing in her underwear. I had to look it up and share on my FB. Sorry to see that the unlikes outnumbered the likes on UTube. I wonder though, if it is b/c people are confused about the message. It plays all these "shoulds" like "I should lose weight, eat more salad yada yada yada, but the last message is "Stop Shoulding Yourself!" I wonder if it is lost b/c the internalized harping and health nags are so strong people tuned out the point of the commercial? Or course it could be b/c we are still not ready for a beautiful fat girl to be that comfortable with herself, but other fat women like LIzzo have been well received. (At least in comparison from past decades.) Thoughts?

The video

An article about the philosophy behind the ad Halo Top Promotes End Of 'Shoulding Yourself'
 

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