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MSNBC: Why Skinny Models Could Be Making Us Fat

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JoyJoy

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http://www.msnbc.msn.com/id/17051511/site/newsweek/

While the travails of the thin and beautiful almost always make for good copy, we should remember that only about 1 percent of the American population is anorexic, while nearly two thirds of adults are overweight or obese, according to the U.S. Centers for Disease Control and Prevention. So it's not as if skinny models have inspired an epidemic of slimness. In fact, the real danger may be that the contrast between the girls on the catwalks and the girls at the mall is creating an atmosphere ripe for binge dieting and the kind of unhealthy eating habits that ultimately result in weight gain, not loss. "You always [have to] look at the discrepancy between the real and the ideal," says Cynthia Bulik, a clinical psychologist who heads the eating-disorders program at the University of North Carolina at Chapel Hill. "If [kids] see themselves gaining weight and then they see these ultra-thin models, the discrepancy between how they see themselves in the mirror and how they feel they have to look is bigger. And that can prompt more extreme behaviors.”....

The fact that we’re making the body the central focus of our lives is no accident, says Brumberg. Rather, it's "a symptom of historical changes that are only now beginning to be understood," she writes. So what are those changes? To start, there has been a centurylong shift from concern for good work to concern for good looks, says Brumberg. And while in the 1920s, for example, girls started becoming conscious of celebrity culture—and, she says, for the first time using the word "image"—today's obsession with personal appearance is largely a result of the technology that allows us to focus on it. "[Technological] inventions increased our level of self-scrutiny," she says. "Mirrors, movies, scales—the modern bathroom. You have to have a certain environment for that obsessive concern."....

But the majority image isn't what the public wants these days, according to the fashion elites. "Fat doesn't sell fashion," says Imogen Edwards-Jones, a journalist and author of "Fashion Babylon," an insider's look at the industry. "People don't fantasize about being a size 16—they fantasize about being a size 8." So even if the public can't fit into (much less afford) a size 0 designer dress, they'll probably buy a magazine with a size 0 model wearing that dress. "It's a presentation of this fantasy, and you buy into that," says Steven Kolb, the executive director of CFDA.
Of course, that can always change. Curves were cool in the '80s (remember Cindy Crawford?) and ‘90s (Anna Nicole Smith). And the industry will likely swing back around to embrace them again. Already, the faces on the catwalks in New York this week are looking somewhat less gaunt. But it doesn’t look like it’s going to get any easier for women to convince themselves, or their daughters, to stop looking for the model in the mirror.
 

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